PURA VIDA

Pura Vida designs beach-inspired handcrafted jewelry dedicated to supporting artisans around the world and celebrating the joy and freedom of the “pure life.”

WHERE THE GOOD GOES

Every product at goodMRKT is dedicated to doing good and helps make a positive impact somewhere around the world. Here's how Pura Vida is helping grow more good!

foundational funding

supporting local economies

community development

PURA VIDA FAVORITES FROM OUR GOODMRKT STORYTELLERS

Shop All
One Tree Planted
Out of Stock
Stand Up To Cancer
Out of Stock
Deep Dive
Out of Stock
Silver Save the Sea Turtles Charm
Out of Stock
White Sands Anklet
Out of Stock
Solid Original - Black
Out of Stock

EXPLORE MORE FROM PURA VIDA

Discover more products dedicated to doing good from Pura Vida

Dedicated to Doing Good

While providing sustainable economic employment to artisan communities around the world, Pura Vida has also partnered with over 200 charities to donate more than $3.5 million since its founding in 2010.
DISCOVER PURA VIDA

GOOD PEOPLE. GREAT PRODUCTS. EXCEPTIONAL CAUSES.

From empowering women to create a better life to helping fight childhood hunger, each purchase you make from goodMRKT helps grow the good around the world

SHOP THE GOOD